This explosion of data has coincided with strides forward in technologies that automate much of the data analytics process. In large part, this is thanks to the huge amounts of data that we now produce every day-whether we’re catching an Uber, making a bank transfer, or simply sending an email. However, data analytics in its modern sense has only really gained traction with the dawn of digital. Why is data analytics so hot right now?ĭata analytics has been around in one form or another since humans first started scratching figures onto wax tablets. Learn more about the data analytics process in this article. We’ll grant you, this is a longer definition than our first one, but it’s an honest one!
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